Privacy Policy

Formula For Excellence® provides services and information online in a manner that respects your privacy.  This policy describes the practices by which we collect information through “Technology” – i.e., our website, software applications made available by us for use on electronic devices, social media pages, email messages, and offline activities.

Disclosure of Personally Identifying Data

Formula For Excellence® does not sell or disclose your personally identifying information except when absolutely necessary as outlined below in order to conduct business.

Formula For Excellence® may disclose personally identifying data to third-party service providers to facilitate services they provide us.  By using the Technology, you may disclose personally identifying data on listservs, message boards, blogs, profile pages, chats, social media pages, and other services.  Information you disclose through these services becomes public and may be available to other users as well as the general public. 

Formula For Excellence® and its third-party service providers use personally identifying data to respond to your inquiries and to fulfill your requests when you send us suggestions, questions, or requests for information or when you submit an online contact form.  Formula For Excellence® uses personally identifying data to provide you with information regarding programs and services. 

Formula For Excellence® may use data for additional operational purposes, such as in audits to verify that our internal processes function as intended and are compliant with legal, regulatory, or contractual requirements; for fraud and security monitoring purposes, including for example, to detect and prevent cyberattacks or attempts to commit identity theft; for developing new offerings, initiatives, and services; for enhancing, improving, or modifying our current offerings, initiatives, and services; for identifying usage trends; and for determining the effectiveness of our promotional and informational campaigns so that we can adapt to the needs and interests of our users.

Formula For Excellence® may disclose your personally identifying data if necessary due to a legal obligation.

Collection and Disclosure of Other Information

Formula For Excellence® and our third-party service providers may collect other information through web browsers or automatically through your device to ensure that the Technology function properly. Additionally, cookies allow us to collect information such as time spent on the Technology, pages visited, and other traffic data. Formula For Excellence® may collect other information, including analytics, IP addresses, and/or physical locations for the purpose of improving the Technology. 

Security, Choices, and Access

Formula For Excellence® employs reasonable administrative measures to protect personally identifying data. Unfortunately, no data transmission or storage system can be guaranteed to be entirely secure. 

If you no longer want to receive promotional emails and newsletters, you may opt-out according to instructions in such communications. Formula For Excellence® will comply with your request as soon as reasonably practicable. If you opt-out of promotional emails from us, we may still send you important administrative messages.

Since email communication is not always secure, please do not send credit card information or other sensitive information via email to us.

Retention of  your personally identifying data

Formula For Excellence® retains personally identifying data for as long as needed or permitted in light of the purpose(s) for which it was obtained and consistent with applicable law. Factors may include: the length of time we have an ongoing relationship with you and provide the Technology to you (for example, for as long as you have a relationship with us or keep using the Technology); whether there is a legal obligation to which we are subject; or whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation, or regulatory investigations). 

Third Party Technology

This Privacy Policy does not address, and we are not responsible for, the privacy, information or other practices of any third parties, including any third party operating any website or service to which the Technology link, including third-party payment services. The inclusion of a link on the Technology does not imply endorsement of the linked site or service by us or by our affiliates. In addition, we are not responsible for the information collection, use, disclosure or security policies or practices of other organizations, app providers, social media platform providers, operating system providers, wireless service providers or device manufacturers, including with respect to any personally identifying data you disclose to other organizations through or in connection with our Social Media Pages. Formula For Excellence®  may use a third-party payment service to process payments made through the Technology. If you wish to make a payment through the Technology, your personally identifying data will be collected by such third party and not by us and will be subject to the third party’s privacy policy, rather than this Privacy Policy. Formula For Excellence®  has no control over, and is not responsible for, this third party’s collection, use and disclosure of your personally identifying data.


Formula For Excellence® is a participant in the Amazon Services, LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to    As an affiliate, Formula For Excellence® earns commissions from qualifying purchases. 

Updates to this Privacy Policy

The “Last Updated” date at the bottom of this Policy indicates when it was last revised. Revisions become effective when we posted on our Technology.  Your use of the Technology following these changes indicates your acceptance of the revised Privacy Policy.

Contacting Us

If you have any questions about this Privacy Policy, please contact us at [email protected]

Last Updated: October 10, 2021